Content Marketing Specialist

About Whisker Labs:

We’re on a mission to save lives and property, leading the next wave in smart home technology and fire prevention with Ting. This intelligent sensor and concierge service monitors a home’s electrical network to detect electrical hazards that often lead to the most devastating and catastrophic fires. While on the job preventing fires inside a home, Ting also helps monitor the electrical grid, contributing to increased community fire safety and reduced environmental impact that comes with fire reduction. We’re steadfastly addressing the long-underserved realm of electrical fire prevention with leading-edge technology and embarking on the next stage of our growth. Visit for more information.

About the Role:

As a startup, we all wear several hats and are focused on execution and embrace our unifying characteristics: we have a critical mission, we have a front-line obsession, and we execute with an owner’s mindset. This role is no different.

We are seeking a multi-faceted marketing storyteller who can amplify our mission to protect families and communities from electrical fires through the creation of compelling digital content. This role requires a detail-oriented, self-starter who loves to shift seamlessly between written and visual content creation across multiple channels including social, email, and web. In particular, he or she will possess a deep understanding of how to implement organic and paid content on social platforms, especially Facebook, Instagram, Twitter, and LinkedIn.  

If you envision yourself rolling up your sleeves and contributing to this type of mission and team, read on.

 Primary Responsibilities:

  • Deliver brand voice to consumers through written content on social media, blog posts, and email 
  • Create and implement brand-cohesive visual content in the form of photography, graphics, and short video 
  • Build a social media following and engage with online audiences 
  • Create email content to drive product activation, engagement, and satisfaction metrics  
  • Assist with website copy and visual design 
  • Develop written and visual content for decks, proposals, and documents for B2B partners 
  • Monitor and optimize the performance of marketing campaigns (social media content, email, web) 

Key Qualifications:

  • Bachelor’s Degree in Marketing, Communications, or related field 
  • 3+ years of digital marketing and social media experience 
  • Excellent verbal communication and writing skills 
  • Eye for visual and engaging storytelling 
  • Graphic design and video editing skills for social media 

What We Offer:

  • Competitive salary + equity.
  • The ability to make, own and carry out decisions.
  • Health, dental, and vision insurance.
  • 401k with match.

Whisker Labs is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.